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Brand Identity: The DNA Behind Design

Posted by on December 4, 2017 in Events, Trends

Panelists included Paula Scher, Terry Young, Arne van Oosterom, and Debbie Millman

The Pratt Institute held its second Design Symposium at the TimesCenter in New York where designer and professor Marc Rosen led a panel including Debbie Millman, brand consultant, educator, and artist; Paula Scher, designer and principal at Pentagram; Arne van Oosterom, founder and partner of DesignThinkers Group and DT Academy; and Terry Young, CEO of Sparks & Honey, to discuss the marriage between design and brand identity. They dug into how to build a successful brand, highlighting “the crossover of design as a state of mind in every discipline,” notes moderator Rosen.

Millman kicked off the presentations, sharing her philosophy: A brand is what allows you to understand a company, but the design shows you what it can do. There are four critical concepts that lead to good branding, she says: cultural anthropology, behavioral psychology, economics, and creativity. Sparks & Honey’s Terry Young delved deeper into cultural anthropology, explaining “To design great brands today, you have to be culturally relevant. Continue reading →

A Night to Remember

Posted by on November 15, 2017 in Events, Hospitality

Last night it was a full house at the Ziegfeld Ballroom in New York as we honored four hospitality veterans for their diverse and captivating breadth of work at our annual 29th Platinum Circle Awards Gala. The black tie festive affair brought out more than 400 people to celebrate the recipients’ career achievements and milestones and to enjoy an evening of socializing and mingling in an intimate setting—proving that those in hospitality always make for a good party.

Our past and present Platinum Circle honorees

Kevin O’Shea, Salt Hotels; Kemper Hyers, Starwood Capital; Stacy Shoemaker Rauen, HD; and David Bowd, Salt Hotels and West Elm

Along with honoring NEWH’s scholarship winners, we spent time getting to know our honorees, which included Sage Hospitality’s cofounder, president, and CEO Walter Isenberg. He spoke about humble beginnings in the industry and first mentor Phil Pistilli, who taught Isenberg that knowing the value of all of your employees was vital to success, and it’s one he’s never forgotten. Continue reading →

MoMA Exhibit Asks “Is Fashion Modern?”

Posted by on November 8, 2017 in Events, Trends

It seems more and more that designers are experimenting in the realm of fashion, such as Jamie Hayon and Clico Sage, so it comes as little surprise for the Museum of Modern Art to introduce an exhibition that explores the undeniable marriage between fashion and design. Enter Paola Antonelli, senior curator of architecture and design at MoMA. Antonelli set out to create a new experience at the museum called Items: Is Fashion Modern?, which draws inspiration from Bernard Rudofsky’s Are Clothes Modern? from 1944, one of the few fashion exhibits the museum has hosted.

Recently, she spoke more on the exhibit as part of Surface magazine’s Design Dialogues series held in an intimate setting at MoMA’s Design Store in Manhattan’s SoHo neighborhood. “You cannot tell a history of modern design without fashion,” she says, so she put together an advisory committee to gather a list of items that speak to both. Continue reading →

Magic Carpet: Designers Team Up to Support DIFFA

Posted by on October 31, 2017 in Events

Great design always speaks for itself, but when paired with a great cause, it’s elevated to a new level. Case in point: when Obeetee was set to launch its new quick-ship program, the handwoven rug company wanted to do something special, so it partnered with Design Industries Foundation Fighting AIDS (DIFFA) to create a collection of customizable pieces that are received in six to eight weeks with 10 percent of net sales benefitting the organization.

Participating designers with their rug samples at the New York launch party with Gretchen Auer, Obeetee sales manager (back row, third from left)

Needless to say, there were numerous designers and design firms that jumped on board—17 to be exact—to showcase their creativity for a good cause. They included Antonino Buzzetta, Arlene Angard, Asler Valero, William Reue, Christopher Trujillo, Darrin Varden, dash design, Marks & Frantz, Michael Tavano, M Moser, Patrick Hamilton, Reeta Gyamlani, Tina Ramchandani, Verda Alexander for Studio O+A, V Starr Interiors, Wesley Moon, and WUNO. Continue reading →

Cake Off

Posted by on October 4, 2017 in Events, Uncategorized

Marking its second year, architecture firms from across the New York area battled it out in the kitchen for Wimberly Interiors and WATG‘s Great Architectural Bake-off at the Center of Architecture, where they showcased their endless creativity, talent, baking skills, and perseverance in the final moments of the competition.

Ten designs firms including Dattner Architects, Davis Brody Bond, ZGF Architects, H3 Architects, Woods Bagot, Grade New York, Bespoke Careers, MADE, Hollwich Kushner, and sponsor Wimberly Interiors put on their aprons and hit the ovens and countertops (many mastered fondant as well) to craft architectural masterpieces in cake form.

Along with decadent designs including the Pennovation Center in Philadelphia (originally designed by Hollwich Kushner and KSS Architects), the Bird’s Nest stadium in Beijing (from Herzog & de Mueron), and New York’s Guggenheim Museum (from Frank Lloyd Wright), a few sweet confections stood out.

It was the reproduction of David Adjaye’s National Museum of African American History and Culture in Washington, DC from Davis Brody Bond that took the top honors. Continue reading →