HD Talks

Be Our Guest: Elkus Manfredi on the Co-Creation Process

Posted by on August 8, 2018 in hotels

By Elizabeth Lowrey, principal and director of interior architecture, Elkus Manfredi Architects.

When Boston-based Elkus Manfredi Architects designs a hospitality space, we face the perennial question: How do you create an unforgettable brand experience and still perform practical tasks efficiently? Today’s tech-driven consumers expect ordinary functions to be readily accessible, quick, and stress-free so they can immerse themselves in all the pleasures the property offers. Because of this, design firms like us are often tasked with making that ease seem effortless.

The LINQ Spa features a palette drawn from nature. Photos of LINQ by Andrew Bordwin

Indeed, we’ve deployed a new design process we’ve dubbed co-creation, which gives employeesthose most familiar with daily guest needsa direct line to creative partners from the beginning, and they continue to give their input through the phases of the design process. They are truly the perfect proxies. Here, we look at co-creation moments that have enhanced guest experience at three distinct properties. Continue reading →

6 Top Products from NeoCon

Posted by on July 18, 2018 in Events

By Scott Hierlinger, design director and managing principal, Nelson

During NeoCon’s 50th anniversary this year, everything from residentially inspired furniture to bright hues (think pink and emerald green) and retro weaves were on display. Indeed, as industries continue to blur, products that reinforce innovation, flexibility, and functionality will always pique our interest. Here are the top six products our designers found that will undoubtedly have an immediate impact on retail, hospitality and corporate environments:

RETAIL
Lori Kolthoff, vice president and managing creative director, FRCH Design Worldwide

AXES from Maars Living Walls
The challenge with retail is reimagining the brick-and-mortar environment to make spaces feel more personalized and experiential. One way to do this is using adaptable products such as AXES from Maars Living Walls. This invisible access wall system allows for a flexible approach to the built environment, permitting individual store formats to transform at a moment’s notice. In addition, the product has a beautiful minimalistic design and excellent acoustic performance. Continue reading →

Stylus: 3 Design Trends to Watch

Posted by on July 11, 2018 in Trends

Whether you abide by them or not, trends help shape our industry and evolve our design perspective. But we also realize we can’t dress everything in Millennial pink forever. Few know this better than trend tracker Stylus, which follows the changing hospitality industry on both the macro and micro levels, analyzing innovation, lifestyle, and consumer engagement. We caught up with U.S. advisory strategist Amber Davis to discuss what’s on the horizon, including three directions design will be heading in 2019 and 2020.

Go Bold or Go Home
Not only is color being used as a way to stand out in busy social feeds, but it’s being used to make revolving statements in the home as well,” says Davis. In addition, it caters to the youthful spirit of Millennials who have “a more optimistic, pragmatic, and proactive approach to creativity.” A maximalist color palette helps connect the physical and digital worlds, even if it’s choosing a few bold pieces for a room. Continue reading →

Zaha Hadid Architects Remakes a Luxe Makeup Brand

Posted by on June 13, 2018 in Projects

For the self-described “100 percent high maintenance” luxe makeup brand Il Makiage, transforming that confidence and swagger into a bold new pop-up pavilion to celebrate its recently released 800-product line required special attention. And there is only one firm that truly embodies that avant-garde ethos: Zaha Hadid Architects. Located in Manhattan’s SoHo neighborhood, the renowned firm’s London office led by Kar-Hwa Ho crafted a monochromatic, skeletal-like tunnel, which houses the collection of colorful, lush lipsticks and velvety, matte foundations. The intimate space takes cues from the company’s simple yet sleek black, white, and silver packaging.

Photos courtesy of Il Makiage

HD was there for the press preview before it’s official launch on June 1st to see the striking structure in person. Comprising interlocking fiber-reinforced plastic ribbons that alternate between gloss and matte finishes and illuminated from within, it’s a wholly visceral experience that showcases the products’ pigmentation.

It’s marked by an energetic fluidity. Continue reading →

Best in Show Announced at the 14th Annual HD Awards

Posted by on June 7, 2018 in Events

Another year’s worth of hard work from within our industry finally got recognized when the winners of our 14th annual HD Awards were announced last night at a ceremony held at Cipriani 25 Broadway in New York. It was a night of celebration, with the Sound View Greenport team getting to take the stage three times for a clean sweep in the Midscale categories, while the Gleneagles team accepted their award for Luxury Hotel in kilts, much to the everyone’s delight.

It’s been a long road to the ceremony (the first wave of submissions came in December), and an ongoing challenge for the HD staff to remain tight-lipped on all the winners, though we do have a better reputation than PricewaterhouseCoopers.

The biggest honors of the night, however, were our two Best in Show winners. For projects, the top honor went to Hotel Mono from  Spacedge Designs with designer William Chan traveling all the way from Singapore to accept the award. Continue reading →